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Boston Post
From Wikipedia, the free encyclopedia
The Boston Post was the most popular daily newspaper in New England for over a hundred years before it folded in 1956. The Post was founded in November 1831 by two prominent Boston businessmen, Charles G. Greene and William Beals.
In 1909, under the savvy ownership of Edwin A. Grozier, the Boston Post engaged in its most famous publicity stunt. The paper had several hundred ornate, gold-tipped canes made and contacted the selectmen in New England's largest towns. The Boston Post Canes were given to the selectmen and presented in a ceremony to the town's oldest living man. Many towns in New England still carry on the Boston Post cane tradition with the original canes they were awarded in 1909. A fictional recipient of the cane, Aunt Evvie Chalmers of Castle Rock, Maine, makes several appearances in the works of Stephen King. [1]
By the 1930s, the Boston Post had grown to be one of the largest newspapers in the country, with a circulation of well over a million readers. Throughout the 1940s, facing increasing competition from the Hearst-run papers in Boston and New York and from radio and television news, the paper began an inevitable decline from which it was never to recover.