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Google Trends
From Wikipedia, the free encyclopedia
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This article or section contains information about computer software currently in development. The content may change as the software development progresses. |
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Google Trends is a tool from Google Labs that shows the most popularly searched terms from the beginning of 2004 to now.
Google Trends charts how often a particular search term is entered relative the total search volume across various regions of the world, and in various languages. The horizontal axis of the graph represents time (starting from some time in 2004), and the vertical is how often a term is searched for relative the total number of searches, globally [1]. It also allows the user to compare the volume of searches between two or more terms. An additional feature of Google Trends is in its ability to show news related to the search term overlayed on the chart showing how new events affect search popularity.
Interestingly, there are some search keywords that are quite seasonal, like summer camps, which strongly coincides with the end of the school year.[2] Another example is the increase of interest in skin cancer as summer approaches.[3]
There are also some search keywords that come up around a certain date each year. For example, searches for the Internal Revenue Service peak on April 15, the deadline for filing taxes in the United States.[4]
Google Music Trends is an opt-in service that displays the music most listened to by users of Google Talk, in the form of the 'Week's top songs'. Trends can also be filtered by Genre and Countries but there does not appear to be any RSS feeds available yet.
Chairman/CEO: Eric E. Schmidt • Director/Technology President: Sergey Brin • Director/Products President: Larry E. Page • CFO: George Reyes
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Corporate information
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Stock Symbol: (NASDAQ: GOOG), (LSE: GGEA) • Annual Revenue: 
US$7.14 billion (2006)
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