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The term insight can be used with several related meanings:

• a piece of information;
• the act or result of apprehending the inner nature of things or of seeing intuitively;
• the power of acute observation and deduction; penetration; discernment; perception;
• introspection.

An insight that manifests itself suddenly, such as understanding how to solve a difficult problem, is called with a German word Aha-Erlebnis. The term was coined by the German psychologist and theoretical linguist Karl Bühler. It is also known as an epiphany.

• In psychology and psychiatry, insight is the ability to recognize one's own mental illness. Anosognosia is the total lack of insight into one's own mental illness.

Problem solving behavior requiring insight is the subject of insight phenomenology.

In Buddhism, the Pali word for "insight" is "vipassana".

• Insight Communications: a cable television company in the Midwest U.S.
• Insight Enterprises: a NASDAQ listed IT computer reseller based in Tempe, Arizona
• Insight Sports Ltd.: a media company in Canada that operates several specialty channels
• Insight Technology: a company that produces flashlights for mounting on weapons

• Insight (Australian TV program): 1999-*, initially national political current affairs programme, now discussion with audience and expert participation.
• Insight (TV series): a religious syndicated program running in the US from 1960-1985. The show's format was similar to that of SF/F shows like The Twilight Zone and The Outer Limits, and it was not unknown for God himself to be an on-screen character in the story. Many known actors, such as Harold Gould, Carroll O'Connor, and Jamie Farr were among the show's cast.
• Insights (TV series), a public affairs program based in Dallas, Texas

• Insight Guides: a travel and map guide series based in the UK
• Insight (magazine)
• Insight (Adventist magazine), a magazine for youth in the Seventh-day Adventist Church
• Insight on the Scriptures: a Bible encyclopedia published by Jehovah's Witnesses
• Insight: A Study of Human Understanding: a 1957 book by Bernard Lonergan

Bradley (2007) points out a recent development in the world of business. There has been the emergence of new departments in corporations which carry the word “Insight” in their titles. We have “Customer Insight Departments”, Insight Management Unit, Consumer Insight and so on. This extends to the job titles of executives working in those areas. One reason for this development was a realisation that the emphasis of results from individual research projects needed to be shifted to a wider understanding of the dynamics operating in the full market place. Another reason was the impact of information technology. Progress in technology gave way to the availability of masses of information found in databases. The advantages of Insight Management are numerous. By making use of all existing information, there is less need to consult customers, thereby minimising unnecessary contact and costs.

• Insight (public radio program)
• Insights, a 1976 jazz album by the Toshiko Akiyoshi – Lew Tabackin Big Band
• Honda Insight: Honda's first mass production hybrid vehicle
• Project Insight: a division of the San Francisco, California Recreation & Park Department which provides recreation and outdoor adventure programs for young people with hearing or vision impairments
• Insight Debugger: a real-mode debugger for MS-DOS
• Insight: A graphical user interface to the GNU Debugger [1].

This disambiguation page lists articles associated with the same title. If an internal link led you here, you may wish to change the link to point directly to the intended article.

• Bradley, Nigel Marketing Research. Tools and Techniques.Oxford University Press, Oxford, 2007 ISBN-10: 0-19-928196-3 ISBN-13: 978-0-19-928196-1