John Newbery

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John Newbery
Newbery's A Little Pretty Pocket-Book originally published in 1744
Born Baptized July 9, 1713
Waltham St Lawrence
Died December 22, 1767
Occupation Publisher

John Newbery (baptized July 9, 1713December 22, 1767) was an English publisher of books who specialized in children's literature. The Newbery Medal was named after him.

Newbery has been credited with "inventing" children's literature. Born in Waltham St Lawrence His career started in the nearby Reading, Berkshire where in 1730 William Carnan, printer of the Reading Mercury, employed him. He later inherited part of Carnan's estate and married his widow. By 1740 he started publishing books in Reading and in 1743 he opened a shop in London. His A Little Pretty Pocket-Book published in 1744 is often cited as the first children's book although much of his work was influenced by Puritan children's literature and chapbooks (cheap books for the poor that contained everything from calendars to hagiographies to fairy tales). His firm published, in addition to books for adults, children's stories, ABC books, children's novels and children's magazines; his son Francis, his nephew Francis and Francis' wife Elizabeth and his grandson Francis Power continued the business after his death.

Newbery, it seems, both hired authors to write his books and wrote himself. Scholars have speculated that Oliver Goldsmith wrote one of Newbery's best-selling stories, The History of Little Goody Two-Shoes. Newbery's stories look painfully didactic today but were clearly popular and enjoyed by children of the eighteenth century and nineteenth century. Most of his stories centered around an orphan who slowly, through hard work (what he referred to as "industry") and virtue, prospered. The world of his stories was a meritocratic world in which the child independently rose or fell on his or her own merits. Furthermore, many of his stories showed the entire life of the character, from childhood to adulthood, in order to illustrate the punishments and rewards associated with "good" and "bad" behavior.

Newbery also published a series of books written by "Tom Telescope" that were wildly popular. These were based on the emerging science of the day and consisted of a series of lectures given by a boy, Tom Telescope. The most famous is entitled The Newtonian System of Philosophy Adapted to the Capacities of Young Gentlemen and Ladies.

  • Darton, F. J. Harvey. Children's Books in England. 3rd ed. Rev. Brian Alderson. Cambridge: Cambridge University Press, 1982.
  • Jackson, Mary V. Engines of Instruction, Mischief, and Mag!c: Children’s Literature in England from Its Beginnings to 1839. Lincoln: University of Nebraska Press, 1989.
  • Roscoe, S. John Newbery and His Successors 1740-1814: A Bibliography. Wormley: Five Owls Press Ltd., 1973.
  • Townsend, John Rowe. John Newbery and His Books: Trade and Plumb-cake for ever, huzza! Metuchen, N.J. : Scarecrow Press, 1994.

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