KXII

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KXII-TV
Sherman / Denison, Texas / Ardmore, Oklahoma
Branding KXII 12 / First News
My Texoma (on DT2)
FOX Texoma (on DT3)
Slogan Coverage You Can Count On
Channels 12 (VHF) analog,
20 (UHF) digital
Affiliations CBS (secondary 1960-1977, primary 1977-1985 and exclusive since 1985)
MyNetworkTV (on DT2)
FOX (on DT3)
Owner Gray Television
Founded August 12, 1956
Call letters meaning K
XII (Roman numeral for "12")
Former callsigns KVSO (1956-1958)
Former affiliations NBC (primary 1956-1977, secondary 1977-1985)
Website kxii.com

KXII-TV is an English-language television station serving the Sherman, Texas - Ada, Oklahoma television market. Known on-air as "KXII 12", it is an affiliate of CBS. Licensed to Shermam, the station broadcasts its analog signal on VHF channel 12, and its digital signal on UHF channel 20. Its transmitter is located near Madill, Oklahoma. In addition to being a CBS affiliate, KXII serves as the MyNetworkTV and FOX affiliate for Sherman - Ada television market. The MyNetworkTV affiliate, known as "My Texoma", operates on KXII's DT2 digital sunchannel and digital cable. The FOX affiliate, known as "FOX Texoma", operates on KXII's DT3 digital subchannel and digital cable.

Contents

KXII began in 1956 at Ardmore, Oklahoma as KVSO-TV, in common ownership with local radio station KVSO and a local newspaper, The Daily Ardmoreite. In its early years, Channel 12 was an NBC affiliate receiving much of its network and non-network program simulcast with WKY-TV (now KFOR-TV) in Oklahoma City though it broadcast its own local newscast and advertising from its Ardmore studio to its viewing audience across Southern Oklahoma and North Texas.

In late 1958, the station was sold to Texoma Broadcasting and call letters changed to KXII (signifying the Roman numeral 12). In 1959, the transmitter was moved from its original location north of Ardmore to a point near Madill, Oklahoma about 25 miles southeast of Ardmore in order to provide better reception to viewers in Durant, Oklahoma and across the Red River to the Sherman-Denison, Texas area. In 1960, KXII-TV opened a new studio facility along U.S. Highway 75 halfway between Sherman and Denison, which later became the station's main studio. KXII retained the original Ardmore studio which is still in use today in conjunction with the Sherman-Denison facility.

During the 1960s and into the 1970s, KXII-TV was a primary NBC affiliate but also held a secondary affiliation with CBS which began in 1960. KXII's direct competitor, KTEN Channel 10 in Ada, Oklahoma was a primary ABC affiliate but also claimed NBC as a secondary affiliate. Though KXII and KTEN were considered direct competitors, the fact is that both stations had considerable differences in fringe coverage for many years due to the 75-mile distances between the two stations transmitters at Madill and Ada. This meant that viewers within the a 25-mile radius of KXII's transmitter at Madill including Ardmore and Durant were actually in the southern fringe of KTEN's transmitting range, resulting in poorer over-the-air reception on channel 10 than channel 12, and channel 10 did not even reach viewers in the Sherman-Denison area or other portions of North Texas served by KXII-TV. Similarly, KTEN's city of licensee, Ada, was in the northern fringe of KXII's transmitting range resulting in poor over-the-air reception of channel 12. To better compete with KXII, KTEN moved its transmitter in 1984 from Ada to a location near Bromide, Oklahoma which enabled better over-the-air reception to locations in far Southern Oklahoma near the Red River and now expanded to serve Sherman-Denison as well as other cities in North Texas. KTEN would also adopt KXII's mode of operating more than one studio by adding operations in Ardmore and Denison and later relocating the main studio from Ada to Denison.

By 1975, KXII-TV's program schedule included a larger proportion of CBS programming, making Channel 12 sort of a hybrid station with almost half the programming of both NBC and CBS for a few years. At the same time, KTEN added a larger proportion of NBC programming to its schedule to become a similar hybrid ABC/NBC station in the process. By 1977, KXII Channel 12 shifted its primary network affiliation to CBS and became an exclusive CBS affiliate in 1985 when the last NBC program on KXII's schedule, the Today show, was replaced by CBS This Morning and Today moved to KTEN, which shifted NBC to a primary and later an exclusive affiliation. Since the late 1990s, the two-station Sherman-Ada market has been represented entirely by one-network stations (not including digital subchannels).

Throughout the year of 2006, the station has been celebrating being on the air for 50 years. Late in the year, KXII debuted an all-new set for its "12 First News" broadcast with new colors and graphics to replace the previous set in use for more than a decade.

In the summer of 2006, the station added programming from UPN on digital subcarrier 12.2 and cable. This programming flipped to My Network TV when UPN ceased operation on September 15, 2006. It has also added programming from the Fox Network on digital subcarrier 12.3 and cable.

Although KTEN broadcasts The CW on its digital subchannel and KXII broadcasts FOX and MyNetworkTV on both of its digital subchannels, the Ada-Sherman television market is the only market in the country with affiliates of NBC, CBS, FOX, The CW and MyNetworkTV, with the setback of not having a local ABC affiliate. ABC programming for various locations within the Sherman-Ada market depending on city and cable or satellite operator is sourced from stations in surrounding markets such as KOCO-TV, Oklahoma City; KTUL-TV, Tulsa; or WFAA-TV, Dallas-Fort Worth.

FIRST NEWS ANCHORS

  • Lisanne Anderson, Weekday Morning and Noon Anchor/Reporter
  • Ryan Loyd, Weekday Morning and Noon Co-Anchor/Reporter
  • Charlie Haldeman, Weekday Evening Anchor/Reporter
  • Maureen Kane, Weekday Evening Anchor/Reporter

FIRST NEWS REPORTERS

  • Nicole Holt, General Assignment Reporter
  • Emi FitzGerald, General Assignment Reporter
  • Daniel Gotera, General Assignment Reporter
  • Ryan Lloyd, General Assignment Reporter
  • Paige Tebow, Ardmore Bureau Chief
  • Ashley Whipple, General Assignment Reporter

FIRST WEATHER METEOROLOGISTS

  • Steve LaNore, Chief Meteorologist
  • Megan Krannig, Weekend Evening Meteorologist
  • Tom Miller, Weekday Morning Meteorologist

SPORTS ANCHORS/REPORTERS

  • David Reed, Sports Director/Weekday Sports Anchor
  • Mark Van Paaschen, Weekend Sports Anchor/Sports Reporter
  • Leila Rahimi, Sports Reporter

  • First News (1998-present)

  • Coverage You Can Count On - 1998-present


Broadcast television in the Sherman / Ada market  (Nielsen DMA #161)

KTEN 10 (NBC/The CW*) - KXII 12 (CBS/MNTV*/FOX*) - K15AA 15/K28AC 28/K46AI 46 (PBS/OETA) - K17FB 17/K45EJ 45 (Ind.) - KOKT-LP 20 (UNI)
* via digital subchannel


Widely available broadcast signals from other markets:

Dallas/Fort Worth: KDFW 4 (FOX) - WFAA 8 (ABC) - KERA 13 (PBS)
Oklahoma City: KFOR 4 (NBC) - KOCO 5 (ABC) - KWTV 9 (CBS) - KOKH 25 (FOX)

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