Ning

From Wikipedia, the free encyclopedia

Ning can be a pinyin transliteration of a unisex Chinese name.

Ning is a company co-founded by Marc Andreessen (of Netscape fame) and Gina Bianchini. It launched its service in October 2005.

Ning is an online platform for creating social websites and social networks. The websites running on its service are built in standard PHP and the platform itself is built in Java.

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The unique feature of Ning is that anyone can make a full copy of the types of social websites and social networks that are popular today and customize them for a particular topic or need, catering to specific audiences. At its launch, in October 2005, Ning offered several simple base websites developed internally and by members of a closed beta. In late September of 2006, Ning narrowed its focus to offering a group website, a photos website, and a videos website for people to copy and use for any purpose. These three templates were superseded by a single customizable template aimed at allowing non-developers to more easily customize their copy of the social website. An example of the new base can be seen at the company-maintained network creators website. All the older sites are still accessible, but the company is only actively developing and promoting the new social network template.

These websites are also programmable. There is a "View Source" tool on each website, allowing users to look at the source code behind any running site. Additionally, when a person makes a copy of a website on Ning they get the full source code running that website, so they can change features or the logic underlying it.

Currently, Ning is entirely free service, and according to the Ning FAQ, there is no expectation that this will change. This has led to a number of questions from users on how Ning plans to make money. The company's answer to these questions is that it will make money through advertising as well as premium features.

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