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Original English-language manga or OEL manga is a term commonly used to describe comic books or graphic novels whose language of original publication is English^{[citation needed]} and which are created by comic artists and writers heavily influenced by Japanese anime and manga trends^{[citation needed]}.

The validity of the term is contentious, since manga is by definition a loan word referring to Japanese-produced comics and most series marketed as OEL manga are produced in the west^{[citation needed]}. Though some manga have in fact been first published in English, these series are few and far between^{[citation needed]}. Comics sold as OEL manga generally feature an artistic style characterized by large, expressive eyes, exaggerated hairstyles and body types, and other stylistic features found in popular manga, as well as usage of methods of storytelling and visual mores heavily influenced by Japanese culture and expression^{[citation needed]}.

Contents 1 The term "manga" 2 History and nomenclature 3 Companies 3.1 Studio Ironcat 3.2 Tokyopop 3.3 Kodansha 3.4 Seven Seas Entertainment 3.5 eigoMANGA 4 Roots 5 Reception 6 References 7 See also 8 External links

While 'manga' is defined as "a Japanese comic book or graphic novel",^[1] some people contend that manga defines a style rather than a country of origin. This viewpoint can most predominantly be seen by the manga publisher Tokyopop, which markets original English-language manga.

"Manga is like hip-hop. It's a lifestyle. To say that you can't draw it because you don't have the DNA is just silly."
—Stu Levy, Tokyopop CEO^[2]

However, like any artistic medium, no true style is set for manga, yet readers often distinguish manga from "non-manga".^{[citation needed]} Manga can range from the realistic to super deformed. Therefore, when manga is referenced as a style, it generally is specifically referring to the moe style of manga common to the fantasy genre and the most familiar style of manga to foreign readers.

As early as 1993, Japan owned Viz issused a line of American manga.^[3] Shortened to Amerimanga, it is thought to be the earliest colloquial name for these types of work^[4]. Other variations on OEL manga, such as western manga, world manga, global manga, manga-influenced comics, neo-manga, and nissei comi can occasionally be heard as substitute names, but the term OEL Manga is most commonly used today.^[5] OEL manga gradually became more widely used because, even usually incorrect, it was a more inclusive, global term that included works produced by all English-speakers^[6] encompassing works originating in countries such as Canada, Australia, and United Kingdom as well as in America. Anime News Network columnist Carlo Santos made the first recorded use of the term on April 28, 2005 on his personal blog, and others began using it on forums and spreading the popularity of the phrase.^[7] By October 2005, publishing industry journal Publishers Weekly was also making use of the term^[8], but manga publishers have yet to use it in official advertisements or press releases.

However the original parent loan word, manga, is still used by publishers such as Tokyopop, Harper Collins, and various small presses as a blanket term for all of their bound graphic novels^[9]--without reference to origin or location of its creator(s). The significance of the word, however, has mutated outside of Japan as a reference of comics originally published in Japan, regardless of style or language. Merriam-Webster's dictionary defines the word manga as meaning a Japanese comic or graphic novel, reflecting the change of the meaning this word has had once used outside Japan.^[10]

The term OEL Manga, has also received criticism from some quarters. According to some Western anime and manga otaku^{[citation needed]}, this word would be an oxymoron since the word manga--being a Japanese loanword in English use-- means comics initially published in Japan. Those who prefer not to use the word manga to refer to non-Japanese-origin comics have proposed the term manga-influenced comics as a possible neutral term for works created outside of Japan, though this term does not inherently refer to non-Japanese comics, but simply to any comic which is influenced by manga, it would include comics produced in Japan as well, however, its well understood that these comics would be manga by definition.^[11] Megatokyo, which is scheduled to be published by the largest manga producer Kodansha, is still referenced as a manga-influenced comic.^[12]

Anime and manga news site Anime News Network currently uses the term World Manga to describe these works in their column entitled Right-Turn Only.^[6] considering it a more respectful and accurate term than Amerimanga with its negative connotations of being a sub-par quality of work in comparison to Japanese manga^[13]; however, the Tokyopop books themselves, whether they come from Japan, Korea, or some other country, all say manga on them and are shelved in the manga section of the major bookstore chains such as Borders and Barnes & Noble alongside Japanese manga, Korean manhwa, Chinese manhua, French la nouvelle manga, and American graphic novels of similar size and dimensions, it is understood, however, that manga does not act as a loanword when used in the original Japanese language and therefore it only takes its original meaning of, simply, comics.

Briefly before its closing, American manga publisher Studio Ironcat published a magazine series called AmeriManga from 2002–2003.^[14] A few of the titles in the compilation have since moved on to be published in other formats by other companies, most notably TOKYOPOP.

Other similar magazines are still in publication today, including EigoManga's Sakura Pakk and RumblePakk titles; Purrsia Press's Manga Maximum; Mangazine; and Shoujo. International magazines of the same type include Britain's MangaMover and Sweatdrop; the Australian publications Xuan Xuan and Oztaku; and the Canadian magazine Kitsune.

Tokyopop is presently the world's largest publisher of manga inspired comics written in the English language, currently publishing over two dozen titles. Since 2002, the company has actively promoted new writers via its popular Rising Stars of Manga annual competition and collection. Several winners from the competition eventually published their own books under Tokyopop.

In a recent deal with HarperCollins^[15], the company announced the expansion of its distribution and new adaptation projects based on American prose novels. It was indicated that Tokyopop plans to produce over 100 new comics over the next two years.

Kodansha is one of the largest publishers in Japan. ^[16] Through International Manga Contests held bi-annually, the company seeks within the talent pool outside Japan. According to Eijiro Shimada, editor-in-chief of Morning Two and deputy editor-in-chief of Morning, some readers in Japan seek interest in manga produced in other parts of the world.

In July 2007, Kodansha has announced that it will publish a Japanese language edition of Megatokyo in 2008.^[17]

Seven Seas Entertainment has published many Original English-Language manga and manga-inspired webcomics.

eigoMANGA has publishes two Original English-Language manga anthology comic books and graphic novel series. Sakura Pakk is a shojo-based anthology graphic novel while Rumble Pak (Comics) is their shonen-based comic book series. eigoMANGA meaning "English Comics" in Japanese markets themselves as OLE manga publishers.

The original wave of manga influenced comics came during the mid to late 1980s, prior to wide familiarity with manga in North America.^{[citation needed]} Particularly in publications such as Barry Blair's Samurai, Doug Rice's Dynamo Joe, and Alan Oldham's Gambit and Associates^{[citation needed]}. Ben Dunn's long running Ninja High School remains a seminal title of that period as do the comics based on the animated series Robotech.^{[citation needed]}

According to Lillian Diaz-Przybyl, an editor at TokyoPop, their best selling OEL manga sells about half as well as their best selling Japanese-origin manga.^[18]

The Fall 2007 ICv2 Guide to Manga (#45, pp. 6-18) lists TokyoPop’s Fruits Basket as #2 in sales (exceeded only by Naruto, published by Viz), and lists TokyoPop’s Warcraft as the best selling OEL manga, at #12 in sales. So 11 manga of Japanese origin exceeded Warcraft in sales. The next most popular OEL manga in the top 50 list is TokyoPop’s My Dead Girlfriend, at #38. No other OEL manga appear in the top 50 list. The popularity of OEL manga can therefore be calculated as 2 out of the top 50, or 4%. Of the top 50, 30 were published by Viz, all of Japanese origin, and 13 by TokyoPop, 11 of Japanese origin and 2 OEL manga. No Korean manhwa appeared in the top 50 list.

• Anime-influenced animation
• La nouvelle manga

Book Publishers

• Antarctic Press
• Dark Horse Publishing
• Mini-Komix
• Purrsia Press
• Seven Seas Entertainment
• Sweatdrop Studios
• SLG Publishing
• Oni Press
• TOKYOPOP
• Yaoi Press
• Drama Queen
• Iris Print
• Viz Media

Magazine publishers

• EigoManga - publisher of the Sakura Pakk and RumblePakk anthologies
• Kitsune - Canadian anthology publisher
• Perfect World - publisher of the Unimaga anthology
• Xuan Xuan - Australian anthology publisher