Panty fetishism

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Women's panties
Women's panties

Panty fetishism is the belief that panties (or female underwear) contain an intrinsic sexual power.

Fetishistic behaviour can involve sharing printed or electronic material depicting exposure of panties, usually of a softcore nature, or direct sight and physical contact with the panties.


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In order to determine the relative prevalences of different fetishes, scientists obtained a sample of at least 5000 individuals worldwide from 381 Internet discussion groups. The relative prevalences were estimated based on (a) the number of groups devoted to a particular fetish, (b) the number of individuals participating in the groups and (c) the number of messages exchanged. Within the sample population, 12 percent were turned on by underwear.[1][2]

Burusera (ブルセラ?) shops in Japan sell used girl panties. "Buru" means bloomers and "sera" means seller. [3] They also sell other types of clothes, such as school uniforms, blazer school uniform, school swim suit uniform, etc. The clothes are often accompanied by genuine photos of the girls wearing them. The clients are Japanese men who smell or otherwise experience the panties for sexual stimulation. Vending machines were once used to sell packaged used panties.[4]

The price for a pair of panties can be as high as 5,000-10,000 yen.[citation needed]

Underage schoolgirls participate in sale of their used panties, either through burusera shops or using mobile phone sites to sell directly to clients. When laws banning the purchase of used underwear from under-18s were introduced in Tokyo in 2004, it was reported that some underage girls were instead allowing their clients (called kagaseya or sniffers) to sniff their underwear from directly between their legs. Others chose to sell photos of themselves, throwing in the used panties for free.[1]

The panty fetish is not unique to Japan, but only there has it been institutionalized to such a degree.

  1. ^ Scorolli C, Ghirlanda S, Enquist M, Zattoni S, Jannini E A (2007). Relative prevalence of different fetishes. International Journal of Impotence Researchadvance online publication 15 February 2007; doi: 10.1038/sj.ijir.3901547. http://www.nature.com/ijir/journal/vaop/ncurrent/abs/3901547a.html retrieved March 2007.
  2. ^ Dobson, Roger (2007). Heels are the world's No 1 fetish. The Independent Online Edition, http://news.independent.co.uk/world/science_technology/article2303022.ece, accessed February 2007.
  3. ^ Connell, Ryann. "Panty sellers roll in the cash by rolling off their soiled skimpies in disabled toilets", Mainichi Daily News, Mainichi Daily News, 2007-10-23. Retrieved on 2007-11-20. Archived from the original on 2007-11-20. "Burusera, of course, is the name given to the panty trade, with the term derived from the manufactured English phrase "bloomer seller."" 
  4. ^ Witter, Willis. "Teen prostitutes sell favors after school in Tokyo" (fee required), The Washington Times, The Washington Times LLC., 1997-04-06. mci700880002. Retrieved on 2007-10-10. Archived from the original on 1997-04-06. "Japan is known for its libertine view of sex and fondness for bizarre fetishes, such as a craving by men for girls' panties, which were sold in vending machines just a few years ago." 

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