The Advocate

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For other uses, see The Advocate (disambiguation).

The Advocate
The Advocate, December 1996
Executive Editor	Anne Stockwell
Categories	News magazine
Frequency	Bi-monthly
Publisher	Joe Landry
First Issue	1967
Company	LPI Media
Country	United States
Language	English
Website	www.advocate.com
ISSN	0001-8996

The Advocate (ISSN 0001-8996) is a US-based LGBT-related biweekly news magazine. It is the oldest continuing gay publication in the United States.

The website for the magazine contains approximately thirty percent of the print issue online and is updated daily. Archives of the magazine can be found in various subscription databases including EBSCO and InfoTrac.

1 History
2 Goodstein's influence
3 After Goodstein
4 Notable writers
5 References
6 External links

It was first published by Dick Michaels and Bill Rand, of the Los Angeles activist group PRIDE in Los Angeles in 1967 as a local newsletter titled The Los Angeles Advocate. In 1969 it was renamed The Advocate and distributed nationally. By 1974, they were printing 40,000 copies for each issue. It attracted the attention of David Goodstein, an investment banker from San Francisco and he bought it in 1974.

Goodstein instituted several changes to the publication once he acquired it. These changes included switching from newspaper to magazine format. Under his watch, the Advocate fully transformed into a national news magazine covering events important to the homosexual community including the gay rights movement, art, and culture. Goodstein also work toward reducing sex oriented advertisements to more socially acceptable ones.

Goodstein died in 1985 and in a series of mergers and acquisitions that have since followed, it is now published by LPI Media, a division of PlanetOut Inc.^[1]

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^ Wik Wikholm. What Is the History of The Advocate?. PlanetOut. Retrieved on February 10, 2007.

Hogan, Steve; Hudson, Lee (1998). Completely Queer: The Gay and Lesbian Encyclopedia. New York: Henry Holt. ISBN 0805036296.
Streitmatter, Rodger (1995). Unspeakable: The Rise of the Gay and Lesbian Press in America. Boston: Faber and Faber. ISBN 0571198732.
Thompson, Mark, ed. (1994). Long Road to Freedom: The Advocate History of the Gay and Lesbian Movement. New York: St. Martin's Press. ISBN 0312131143.