Utusan Malaysia

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Utusan Malaysia
Type Daily newspaper
Format Broadsheet

Owner Utusan Group
Publisher Utusan Group
Founded May 29, 1939
Political allegiance Pro-government
Language Malay
Headquarters 46M, Jalan Lima off Jalan Chan Sow Lin, 55200 Kuala Lumpur, Flag of Malaysia Malaysia (as of 2005).
Circulation 1,497,000
*Source: AC Nielsen, Malaysia - first quarter of 2005

Website: Utusan Online

Utusan Malaysia (literary translated from Malay to English as the "Malaysian Messenger" or the "Malaysian Delegate") (formerly known as Utusan Melayu) is a Malay language newspaper in Malaysia. First published in Jawi, the newspaper is now published in romanised letters, and is still the number one selling Malay-language daily in Malaysia.

Contents

Utusan Malaysia started publication from Singapore as Utusan Melayu on May 29, 1939, catering to the Jawi-literate in then British Malaya. It became an influential medium for the populace to voice their opinions towards the colonial government in pre-independence Malaya.

The broadsheet was the first of four newspapers, published by the Utusan Group (Malay: Kumpulan Utusan), established in 1938 in Singapore as "Utusan Melayu Press Limited". In February 1958, five months after Malaya gained Independence from the British government, Utusan Melayu moved its headquarters and operations to Kuala Lumpur, the nation's capital.

In 1997, the Group made its entry into the world of multimedia with the launch of "Utusan Malaysia On-Line", Malaysia's first online newspaper in full text and visuals. The service provided, in collaboration with Telekom Malaysia, enables pay-subscribers to read exact replicas of the Group's newspapers, including Utusan Malaysia. On July 2, 2001, "Utusan Education Portal" (Portal Pendidikan Utusan) was launched. The free service has received recognition from MIMOS (the "Malaysian Institute of Microelectronic Systems") as one of the top five education websites in Malaysia in 2001. Utusan had also won the "IFRA Publish Asia 2003 Award" for the "Best in Print" category on March 20, 2002. It was the first award to be won by the newspaper at the international level.

Distinctive for its blue masthead as its logo and trademark, Utusan Malaysia has over 32 pages of news and current affairs, with regular supplements, focusing on such diverse topics as entertainment, fashion, music, health, and technology.

A poll survey conducted on Malaysian publications by AC Nielsen in early 2005 showed that the Utusan Group's two key newspapers, Utusan Malaysia, as well as Mingguan Malaysia, have consistently achieved and maintained the highest circulations and readerships in Malaysia. AC Nielsen first quarter of 2005 report indicates Utusan Malaysia has a readership 1,497,000, while the Audit Bureau of Circulations (ABC) put Utusan's circulation in 2004 at 256,247.

Despite its large circulation, Utusan has been criticised by many as a mere propaganda tool for the ruling government, the National Front.[citation needed]

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