WYMS

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WYMS
Broadcast area Milwaukee, Wisconsin
Branding Radio Milwaukee
Frequency 88.9 MHz
First air date 1973
Format Adult Alternative
ERP 1,450 watts
Class B1
Callsign meaning We're Your Milwaukee Schools
Owner Milwaukee Public Schools
Website www.radioformilwaukee.org

WYMS is a non-commercial radio station in Milwaukee, Wisconsin, broadcasting on 88.9 FM. The station currently airs a younger-skewing eclectic adult album alternative music format, branded as "Radio Milwaukee". The station's license is owned by Milwaukee Public Schools, though it is managed and programmed by an outside group. In addition, WYMS airs weekly school board meetings on the over-the-air signal.

For the past few years, WYMS aired a syndicated jazz music format while Milwaukee Public Schools decided on a permanent format. Under management of Radio For Milwaukee, the station has planned to introduce an eclectic contemporary music format. After many delays and target sign-on dates, the station dropped the automated jazz programming and began stunting on February 23, 2007. The new format officially debuted on February 26, with on-air personalities first appearing on March 5.[1]

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