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Wheels magazine
From Wikipedia, the free encyclopedia
Wheels Magazine is an Australian automotive magazine.
Wheels was founded in May 1953 by a young writer called Athol Yeomans. With the help of a colleague, Yeomans planned the first copy of Wheels in a stationery room of Hudson Publications in Sydney.
Wheels was the first Australian car magazine to appear in local newsagents and was a best seller from the start. Before Wheels' inception, only European and American publications were available in Australia. Wheels was also the first magazine that dared to actually road test cars. In the 1950s, road testing cars was something of a rarity as major makes did not allow it. Since 1953, Wheels has built a strong reputation of being honest and informing the motoring enthusiasts and potential car buyers of Australia.
Wheels Magazine is well renowned by Australian car enthusiasts. Its main "competitor" within the Australian market is Motor magazine, though Wheels and Motor are stablemates in the ACP Magazines catalogue and are aimed at slighly different readers.
The magazine's Car of the Year award is highly respected and eagerly awaited each year.
There is also a Wheels magazine in Sweden. The Swedish magazine mostly deals with hot rods and custom cars. [1]
There is a magazine called World of Wheels, which sometimes might be referred to as Wheels.