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XHRM-FM
From Wikipedia, the free encyclopedia
| XHRM-FM | |
 |
|
| City of license | Tijuana, Baja California |
|---|---|
| Broadcast area | Tijuana, Baja California, Mexico San Diego, California |
| Branding | "Magic 92.5" |
| Slogan | San Diego's Old School |
| Frequency | 92.5 (MHz) |
| First air date | 1981 |
| Format | Rhythmic AC/ Hispanic Rhythmic |
| ERP | 100,000 watts |
| HAAT | 200 meters |
| Class | C1 |
| Owner | Finest City Broadcasting leased from XETRA Communicaciones |
| Sister stations | XETRA, XHITZ |
| Webcast | Listen Live |
| Website | Magic92.5 San Diego's Old School |
XHRM-FM or Magic 92.5 is a Rhythmic AC/ Hispanic Rhythmic outlet licensed to the entire Baja California of Mexico and is operated by Finest City Broadcasting of San Diego, California. The station operates at 92.5 MHz with an effective radiated power of 100 kW. Finest City took over operations from Clear Channel Broadcasting on December 1, 2005 because of ownership limits in San Diego due to the addition of Tijuana into the market.
XHRM debuted on the air in 1981 as San Diego's first Urban Contemporary FM station. Over the course of the decade, the station would evolve into a Rhythmic Top 40 format, being one of the first stations in the U.S. to regularly play Freestyle songs as a part of their playlist. The combination of the Latin based Freestyle songs along with the station's original mainstream R&B sound was a success, giving the station its signature style for the remainder of the decade. The station's sound returned to a less progressive, more traditional Urban Contemporary style again in 1990 due in part to a prospective buy-out. A few years later, in 1993 the station's format changed to Modern Rock (as "92.5 The Flash") before landing into its current format in 1998 after XETRA became its sister station.
The music focused on Rhythmic Oldies from the 1970s, 1980s and 1990s, but began shifting more towards a Rhythmic AC/Hispanic Rhythmic Approach.
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